Monthly Retainer Partner
Price to be discussed
For brands that require ongoing and consistent support on strategy and communications without hiring in-house. Minimum 3-month commitment.
See general terms here.
What’s Included at Kickoff
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A 30-minute kickoff online session covering goals, audience, offer, challenges and resources
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Review of up to 5 materials, such as website, social channels, campaign deck, sales materials or existing calendar
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Assessment of clarity, differentiation, customer relevance and consistency
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Review of up to 4 customer touchpoints from discovery to purchase or repeat engagement
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Up to 3 prioritised initiatives, each including recommendations on objective, audience, message, channel, content calendar and timeline
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A one-page guide containing up to 6 suggested content angles for extending the campaign across the selected channels. Each content angle includes a topic, key message and recommended action.
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Support via email and mobile during Monday to Friday 9am to 5pm Hong Kong time
What Comes After
Deliverables Format
Editable files (Google Docs, Google Sheets, Keynote)
Consolidated handover folder by shared drive or download link
Estimated Turnaround
To be discussed
Workflow
Step 1
Submit your project intake
You Complete the Client Intake Questionnaire and share the required brand materials, reference examples and project information. This gives me an initial understanding of your business, audience, goals, requested deliverables and preferred timeline.
Step 2
Review and discovery
Me I will review your submission, assess the project requirements and follow up with any questions needed to clarify the brief, scope, priorities or required materials. Where needed, we may arrange a short discovery call to align on the project direction before planning begins.
Step 3
Receive your Project Playbook
You Once the scope is clear, you will receive and review a tailored Project Playbook confirming: agreed project objective and deliverables, project scope and exclusions, working timeline and final delivery date, your review and feedback dates, total project investment, payment schedule, and any other remarks.
Step 4
Confirm and secure your project
You To confirm the project go-ahead and reserve the agreed working period, review and approve the Project Playbook and make the deposit settlement. Work will begin once the approved Project Project and deposit have been received.
Step 5
Create, review and deliver
Us I will develop the agreed deliverables, share work at the relevant milestones and incorporate the included revision rounds. You will provide consolidated feedback by the agreed review dates to keep the project on schedule. The remaining balance will be invoiced according to the agreed milestone payment schedule. Final deliverables will be provided on the agreed delivery date once all outstanding payments have been settled.
Step 6
Close & continue
Us Once the project is complete, we can review what comes next, from optimising the work already created to planning your next campaign, customer journey or ongoing marketing support.
Ready to get started?
Complete a short questionnaire and tell me about your campaign, launch or marketing initiative so we can shape clear, on-brand communication.
Or create a tailored scope and quote by telling me what you are working on, what you need and when you need it.