My Work.

My Services.

  • Social media content and ad copywriting (Facebook, Instagram, Threads). Write captivating captions, headlines, and ad text tailored to your brand voice and audience behavior. Develop content calendars and campaign concepts that align with seasonal trends and brand goals. Optimize copy for engagement, click-throughs, and conversions using analytics-driven insights

  • Craft persuasive subject lines and body copy that boost open and click rates. Design email flows—from welcome to re-engagement sequences—that nurture leads and drive sales. Blend storytelling and strategy to maintain brand consistency while delivering measurable ROI

  • Craft copy that clearly conveys a brand’s value proposition and key benefits. Build trust through focused messaging and persuasive storytelling. Optimize structure and language for SEO and user experience to maximize performance

  • Translate marketing copy between English and Traditional Chinese while preserving tone, cultural nuance, and emotional impact. Adapt slogans, taglines, and campaigns for local markets. Ensure consistency in brand messaging and terminology across languages

  • Conduct audience and competitor analysis to identify unique value propositions. Develop messaging frameworks that define tone of voice and brand personality. Align brand communication strategies with long-term business and marketing goalsItem description

My Packages. Reach out for more details.

  • This package is designed for brands, creators, and businesses that want consistent, high-quality social media content without the daily hassle of planning, writing, and posting. You’ll get a thoughtful blend of visual directions, copy, and strategy that keeps your audience coming back for more.

    What’s included:

    • Custom posts with captions and visuals

    • Story ideas

    • Reel ideas

    • Content calendar

    • Ad targeting plan

    • Brand voice summary

    • Hashtag and keyword list

    • Revision round

  • This package is ideal for brands, creators, and businesses that want polished, on-brand email campaigns without the stress of planning, writing, and designing each send. You’ll receive compelling copy, visual direction, and strategy designed to nurture relationships and boost conversions — all crafted to fit your voice and audience.

    What’s included:

    • Custom emails

    • Automated follow-ups

    • Email design mockups

    • Content calendar

    • List optimization and segmentation plan

    • Brand voice guide

    • Subject line inspiration bank

    • Revision round

About me.

I am a full-time marketing professional managing a global payment brand and a creative writer with my own brand. I specialize in creating clear, engaging and results-driven messages and strategies designed to connect.

I work (happily) with solo entrepreneurs, personal brands, startups and small online businesses to build exciting brands and engage meaningfully with their audience.

Get in touch.