My Work.
Work samples are modified into conceptual cases built from real-world strategies and marketing methods.
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UrbanBrew
Instagram Promotional Campaign
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PetPamper Grooming
Email Marketing Campaign
My Services.
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Write captivating captions, headlines, and ad text tailored to your brand voice and audience behavior and optimized for engagement, click-throughs, and conversions. Develop content calendars and campaign concepts that align with seasonal trends and brand goals.
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Craft persuasive subject lines and body copy with storytelling and strategy blended that boost open and click rates. Design email flow from welcome to re-engagement sequences that nurture leads and drive sales.
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Compose copy that clearly conveys a brand’s value proposition and key benefits, build trust through focused messaging and persuasive storytelling. Optimize structure and language for SEO and user experience to maximize performance.
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Translate between English and Traditional Chinese while preserving tone, cultural nuance, and emotional impact. Adapt slogans, taglines, and campaigns for local markets, ensuring consistency in brand messaging and terminology across languages.
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Conduct audience and competitor analysis to identify unique value propositions. Develop messaging frameworks that define tone of voice and brand personality. Align brand communication strategies with long-term business and marketing goals.
My Packages.
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This package is designed for brands, creators, and businesses that want consistent, high-quality social media content without the daily hassle of planning, writing, and posting. You’ll get a thoughtful blend of visual directions, copy, and strategy that keeps your audience coming back for more.
What’s included:
Custom posts with captions and visuals
Story ideas
Reel ideas
Content calendar
Ad targeting plan
Brand voice summary
Hashtag and keyword list
Revision round
Download full details here
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This package is ideal for brands, creators, and businesses that want polished, on-brand email campaigns without the stress of planning, writing, and designing each send. You’ll receive compelling copy, visual direction, and strategy designed to nurture relationships and boost conversions — all crafted to fit your voice and audience.
What’s included:
Custom emails
Automated follow-ups
Email design mockups
Content calendar
List optimization and segmentation plan
Brand voice guide
Subject line inspiration bank
Revision round
Download full details here
About me.
I am a full-time marketing professional and a creative writer specialized in creating clear, engaging and results-driven messages and strategies designed to connect.
I work (happily) with solo entrepreneurs, personal brands, startups and small online businesses to build exciting brands and engage meaningfully with their audience.